Skip to content

When the water stirs, be first in.

An ad agency for South African businesses. We make the film, stir the water on Meta and Google, carry you in first, and show you every rand rippling out. It starts with one WhatsApp message.

Start on WhatsAppRead the story
RippleSM: a golden feather touching still water, sending out ripples

At the pool of Bethesda, an angel came down at certain seasons and stirred the water, and whoever stepped in first was made whole. One man had waited at its edge for thirty-eight years. Asked whether he wanted to be well, he answered:

“Sir, I have no man, when the water is troubled, to put me into the pool.”
John 5:7

Now you do.

Every business has its season by the water: buyers searching, budgets moving, a moment that won’t wait. Most miss it because nobody carries them in. That is our whole job. We watch the water, we stir it, and we get you in first.

One message. Five ripples.

You touch the water once. Everything after spreads out from there, and you approve every ring that matters. No forms, no jargon, no six-week onboarding.

  1. Touch the water

    Tell Ripple bot, our assistant, what you sell, who buys it and what you can spend. Five minutes on WhatsApp, in your own words.

  2. We make your film

    A short ad film built around your offer, your people and your voice. You approve the cut before anyone else sees it.

  3. The ads go out on Meta and Google

    AI drafts the copy, the audiences and the budget split. A person checks every line before a rand is spent.

  4. You watch it spread

    Your own dashboard shows every lead and what it cost, updated through the day, on your phone.

  5. The reports come back to you

    A plain-language report every week on WhatsApp and email. One invoice a month, paid by card or EFT.

A film that moves people.

Every business gets its own video ad: its own people, its own place, its own offer. Made for your customers, not for anyone’s showreel.

  • Voice first

    Every line is recorded before a frame is rendered, so lips land on the words.

  • The same face in every shot

    Reference sheets keep your people and your product consistent from first shot to last.

  • The right shape for every screen

    Vertical for Reels and Stories, wide for YouTube, square for the feed.

Watch every ripple land.

You see what we see: every lead your Meta and Google ads bring in, what it cost, and what changed since last week. No monthly PDF to wait for.

Your own dashboard

Every lead and what it cost, by campaign and by day, updated through the day. Open it on your phone whenever you like.

Reports that read like a person wrote them

Every week on WhatsApp and email: what came in, what it cost, and what we’re changing next. Plain words, not a spreadsheet.

Eyes on the water

When an ad gets tired, a budget runs hot, or a lead costs more than it should, we know the same day and act on it.

Choose how far it reaches.

A retainer for the work, plus a management fee on what your ads spend. You set the ad budget and see every rand of it.

  • Ripple

    One film a month on Facebook and Instagram, run properly.

    R 4 950/ month

    plus 15% of ad spend

    • 1 ad film a month
    • Meta ads (Facebook + Instagram)
    • Live dashboard
    • Monthly report
    Start with Ripple

  • Wave

    Recommended

    Meta and Google working together, with fresh creative every fortnight.

    R 9 850/ month

    plus 12% of ad spend

    • 2 ad films a month
    • Meta + Google Search and YouTube
    • Weekly report on WhatsApp and email
    • Budget pacing alerts
    Start with Wave

  • Tide

    A film a week and a strategist on call. For brands spending seriously.

    R 18 500/ month

    plus 10% of ad spend

    • 4 ad films a month
    • Meta + Google, full funnel
    • Weekly strategy call
    • Creative fatigue watch
    Start with Tide

Prices exclude VAT.

Before you step in.

Do I need a website?

No. Most of our ads send people to a form inside Facebook and Instagram, or straight to your WhatsApp. If you have a site, we use it.

Whose face is in the film?

Usually yours or your team's, from a handful of photos. If you'd rather stay behind the camera, we create a character for your brand.

Do I see the ads before they run?

Always. You approve the film, and nothing goes live or spends a rand until a person on our team has signed it off.

What does the AI do, and what do people do?

AI does the heavy lifting: first drafts of scripts, ad copy, audiences and reports. People make the calls: what runs, what it costs, and what changes.

How much should I spend on ads?

Enough for the ads to learn who your buyers are. We suggest a starting budget from your goals during the WhatsApp chat, then adjust it as results come in.

How do I pay?

One invoice a month. Pay online by card through Paystack, or by EFT.

The water is moving.

One message starts it. Ripple bot, RippleSM’s assistant, replies straight away, and our team carries you in from there.

Start on WhatsApp